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SPOTLIGHT ON OCEANSIDE
 
Oceanside Pier     
Oceanside business is on a roll. New companies are moving in and existing companies are expanding, creating approximately 2,000 new jobs per year. Oceanside’s appeal is based on its relatively cheap, bountiful land situated within a few miles of the coast; its easy access to two major freeways; its large, experienced labor force; and its less expensive housing market.

According to Jane McVey, president of the Oceanside Economic Development Commission, biotech and computer companies are “a good market fit” right now because of the cheap land and a labor force already trained for manufacturing.

The North County Business Expo, hosted by the Chamber of Commerce and sponsored by the San Diego Daily Transcript/San Diego Source and Christian Credit Counselors, sold out its 80 exhibitor slots a full month before the exhibit and attracted a large crowd of interested business people.

One reason companies are moving to Oceanside is its comparatively flat land. According to Larry O’Harra, president of O’Harra Investment and Commercial Properties, Oceanside’s topography allows developers to work with large parcels. “You can’t do that when the land is real hilly and you have to chop it up,” O’Harra said. Currently, Oceanside has around 460 acres available for development.

Companies have room to grow in Oceanside, a big reason Federal Sign has stayed, and hopes to stay, despite already out-growing two buildings. “From the proposals that we’ve seen, Oceanside continues to be a very attractive spot for commercial real estate,” said Kevin Stotemeister, president of Federal Sign. “Oceanside has more opportunities for build-to-suit type of arrangements. There’s more of that kind of land available here.”

Perhaps equally important is Oceanside’s current focus on being a developer-friendly environment. “They’re very eager to work with people to see how it can be done,” said O’Harra, referring to the Oceanside Planning Department. The department holds developer conferences so that companies can get input from the city before buying land.

This development-friendly attitude stands in stark contrast to the Oceanside of the past. “We had some council people in the past that were really anti-development and that really damaged Oceanside,” O’Harra said. O’Harra praised the city’s current leadership as helping to spread Oceanside’s new pro-development image.

The city’s efforts are getting noticed. “It’s becoming what I would classify as somewhat successful,” said Don Schemp, president of Rancho Santa Fe National Bank. “They’re not completely there yet, but it’s coming together nicely.”

Oceanside’s retail market has been having a hard time keeping pace with the business, industrial and commercial development. Even after undergoing extensive redevelopment, many of downtown Oceanside’s store windows remain vacant. “They’re trying to get people to come and visit, but they need to have the hotel and things like that to happen,” said Schemp, referring to the scrapped Manchester plans to build a resort in Oceanside. “They need something to stimulate that area.”

Some of that stimulus will come from the 599 new homes in the pipeline for the downtown area. “That is the place to be down there,” O’Harra said. “That’s the biggest barometer; when people buy houses to live here.”

Top Home Sales in Oceanside
Dwelling Street Address Zip Record Date Tax Value
house 27 Saint Malo Beach 92054 10/31/07 $4,000,000
house 1815 S. Pacific St 92054 01/17/07 $3,800,000
condo 921 S. Pacific St, Unit #2 92054 04/30/07 $3,450,000
house 1823 S. Pacific St 92054 05/30/08 $3,450,000
house 308 Montego Bay Ct 92057 03/12/08 $3,200,000
condo 1129 S. Pacific St, Unit #A 92054 08/07/07 $2,636,500
condo 1302 Pacific St, Unit #C 92054 05/01/07 $2,300,000
house 312 S. The Strand 92054 06/26/08 $2,250,000
house 2015 S. Pacific St 92054 08/29/07 $1,740,000
house 607 N. Pacific St 92054 12/03/07 $1,700,000
house 609 Pacific St 92054 01/11/08 $1,700,000
house 5535 Papagallo Dr 92057 05/31/07 $1,579,500
condo 999 N. Pacific St, Unit #D33 92054 02/08/07 $1,500,000
house 207 Windward Way 92054 07/06/07 $1,500,000
house 5543 Papagallo Dr 92057 09/07/07 $1,437,000
condo 901 S. Pacific St, Unit #3A 92054 07/16/07 $1,430,000
condo 500 N. The Strand , Unit #30 92054 06/29/07 $1,425,000
house 1320 Sleeping Indian Rd 92057 03/23/07 $1,400,000
house 1113 Conure Ct 92057 01/11/08 $1,352,500
house 915 N. Pacific St 92054 11/07/07 $1,335,000
condo 1314 S. Pacific St, Unit #2 92054 04/06/07 $1,300,000
house 1302 Pacific Highway , Unit #A 92054 02/08/07 $1,280,000
house 1601 S. Myers St, Unit #1 92054 07/31/08 $1,250,000
condo 1314 S. Pacific St, Unit #C 92054 02/28/07 $1,215,000
condo 1324 S. Pacific St, Unit #6 92054 07/20/07 $1,189,500
house 1008 Whaley St 92054 03/26/07 $1,186,000
condo 999 N. Pacific St, Unit #C310 92054 03/29/07 $1,185,000
house 1114 Conure Ct 92057 04/24/07 $1,151,500
house 634 N. Tremont St 92054 01/12/07 $1,150,000
condo 804 N. Strand , Unit #11 92054 09/25/07 $1,100,000


Ranked by number of employees
Company Industry Employees
Oceanside Unified School District N/A 2,300
Tri-City Medical Center N/A 2,201
City of Oceanside N/A 979
MiraCosta College N/A 798
BD Sharps Disposal Systems N/A 600
North County Transit District (NCTD) N/A 600
Hydranautics, a Nitto Denko Company N/A 330
SeraCare Life Sciences Inc. N/A 242
Herzog Contracting Corp. N/A 165
SMM USA Inc. N/A 145
Deutsch ECD N/A 125
Monterey Financial Services Inc N/A 125
Riopelle Development Company N/A 35
Advanced Personnel Systems Inc N/A 19
Hatter Williams & Purdy, Inc. N/A 16
South Coast Newspapers N/A 16
Royal Pacific Construction Inc. N/A 11
Oceanside Engineering & Manufacturing N/A 10
Feist, Vetter, Knauf & Loy N/A 8
Stanfeild, Newquist, Brennan, Greener & Adler, CPA's Wide range 8
Coast Office Centre N/A 7
Investors Property Management Group Inc. N/A 7
Island Staffing N/A 6
Taylor Group, Inc. N/A 6
Value Engineering, Inc. N/A 5
Edge Consulting Group N/A 2
Sampson & Associates N/A 2
Scheble Computer Consulting N/A 2
R2D2 Electronics Inc. N/A 1
Alpha Limousine N/A 0



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